Koperasi Produsen Bangkit ATBM
Description
In the heart of Pemalang City, where the crashing waves of the Pantura (North Coast) meet the tranquility of village life, stands a weaving company that is more than just a factory, but also a guardian of cultural heritage. This is the story of how the Goyor Sarong, a legendary cool-woven fabric, is produced and preserved. Our company, a representation of the dedication of Pemalang artisans, was founded on a commitment to continuing the weaving skills that have been passed down through generations for decades. We hold fast to the principle that quality cannot be exchanged for speed. The heart of our operation is the Non-Machine Loom (ATBM) weaving process. In the era of industrialization, we have chosen a more difficult but more rewarding path: producing each sarong by hand. This process begins with the selection of premium rayon yarn—the raw material that is key to the cool and flowing characteristics of goyor. Every classic motif—the bold stripes, bold checks, and vibrant color combinations—is the result of painstaking craftsmanship. The dyeing and thread arrangement processes are carried out with meticulous precision, ensuring that the resulting sarong is not only beautiful, but also sturdy and durable. This is what sets Goyor Pemalang apart: it has the "soul" of a human hand. More than just a business, our company is an integral part of the Pemalang community. We provide sustainable employment, empowering local artisans, especially women, to generate income while preserving their skills. By purchasing our Goyor Sarong, customers not only receive a high-quality product but also support the micro-economy and preserve Indonesia's cultural heritage from extinction. Goyor Pemalang sarongs have traveled from humble weaving workshops to national and international markets. Our sarongs are not only worn as prayer or everyday attire, but are also sought after as exclusive gifts that symbolize warmth and respect. We invite you to experience the cool and soft sensation of Goyor Pemalang sarongs, a product where traditional comfort combines with premium quality that will accompany every precious moment in your life.
